Dog Life Jacket


  • Dog Flotation Jacket with reflective strips
  • Sturdy handle, great for hydrotherapy
  • Adjustable under-straps
  • Designed as a dog swimming jacket
100% Delivery Guarantee & Fees |Gift vouchers always fit perfectly
  • XXS
  • XS
  • S
  • M
  • ML
  • L
  • XL

Secured by Payfast

SKU: lifejacket Category: Tag:


Purposefully designed life jacket to aid your pet with flotation in water. Features bright florescent material and reflective strips. Has a sturdy handle to assist your pet with getting in or out of the water.  Easy fit with Velcro and re-sizeable webbing under-straps, and adjustable girth size.  Quick releases on neck and body.

Important: Test your product in a safe environment prior to use. Flotation material can be adjusted to be suitable for your pet’s weight so kindly inform us of all relevant details (weight and girth) for a correct fit when placing an order.  Please keep the size of your pet in mind when selecting a product. Make sure that it will be a comfortable fit for your pet. If in doubt as to which size is best for your pet or if you have any questions please feel free to email your comments and questions. The contact-us section is monitored by our in-house dog trainers with years of experience to give you expert advice.


I’m not supposed to say this is the best life jacket out there. But our dogs can say whatever they like.

Overall Woof Rating: 5/5
An exceptionally designed floatation device.

Durability: 5/5
Tough ripstop is certainly strong and the top handle can support our dog’s weight without concern.

Price: 5/5
If you want the best.

Don’t all dogs know how to swim?

Although this seems like a basic question not all dogs are the best swimmers! Although most dogs will instinctively start the “doggy paddle” when afloat, not all dogs float the same.

Larger breeds are typically better swimmers, with larger paws and stronger legs able to push water away fast enough to successfully keep afloat and move around. A number of breeds have actually been bred to be excellent swimmers. Retrievers have been bred specially for water work, to fetch whatever is required wherever it may fall.

“Water” breeds too are usually good swimmers. Some examples are:

  • Portuguese water dog
  • American water spaniel
  • Spanish water dog

It (the Spanish water dog) is also used sometimes as a gundog, and is skilled at retrieval from water. Wikipedia

When it comes to less adept breeds, top-heavy dogs like bulldogs and dachshunds top the list. Their (cute) short legs don’t provide enough traction to keep moving and this limits their swimming ability. Similarly, pugs may find it difficult to stay afloat since their smaller build doesn’t suit itself to a doggy paddle. Brachycephalic breeds like short muzzled dogs are included in this list of poor swimmers. Their respiratory system is not well suited to breathing with even slightly turbulent.

Small dogs can be good swimmers. Often though their nervous nature makes the water more intimidating. Their small bodies can cool down too quickly, making them prone to get the chills easily if swimming in cool water for too long.

Does my puppy/pooch/hound really need a life vest?

So, while some dogs are naturally really good swimmers, like retrievers and spaniels, others, are just not. Whatever the case with your fur-child, it’s always best to have a plan. A dog life jacket makes it easier for them to tread water, either while enjoying the swim, or waiting for retrieval themselves.

Although technically not required by dog-mariners, this piece of kit can really save lives. Whether you’re boating off Clifton beach in Cape Town or on the Harties dam, being safe in the water is important. In fact according to the Centers for Disease Control and Prevention, most boating accidents involve good swimmers. They are usually injured or suffer from hypothermia or exhaustion. The same risks apply to our furry friends.

It can be easy to imagine your excited hound springing off the edge to chase a duck or the splash of a fish’s tail. Even if you think your dog is an Olympic swimmer, any dog can be overcome with fatigue. A tired dog can only swim so far with large waves and some large bodies of water experience quite large swells. For example, the Hartbeespoort dam can have swells as large as 2M. These large swells could easily unsteady even larger dogs. With a buoyant life vest however, it can increase the swim time of the dog, reducing his fatigue.

The beach is a summertime dream. Warm sand, soft sea and a cool breeze is all we need. But for some with cool boats, Clifton beach is the place to be. Clifton beach, being on the atlantic side of the coast is rarely over 12-13 °C making the shimmering water ice cold. A dog life jacket with front flotation pads and a sturdy handle is essential to get the dog back onboard, dried off and warmed up.

But of course these swimming risks could happen in any body of water, so good judgement is needed when deciding to use a dog life jacket.

When teaching a puppy how to swim a life jacket could come in handy. Younger puppies are often so inquisitive they can fall into the pool without yet having the dexterity to coordinate all 4 paws. Doggy paddling can be taught, and with enough buoyancy a pup can learn it. While learning though, a puppy might fall into the pool, and if left unattended the results can be devastating. (Read the review below about how a life jacket saved a puppy’s life!)

What to look for in a Dog Life Jacket – coming soon.

How do I measure my dog?


It is essential that this garment fits your pet properly. Ensure you monitor the body temperature of your pet as over-heating can happen quickly and be extremely dangerous to your pet’s health.

Length: Measure from the base of the tail along the spine. Run the measuring tape along the spine and finish between the shoulder blades at the base of the neck.

Girth: This is the widest point around the dog’s chest. It should be just behind the leg around his chest and over his back.

SizeGirth (cm)Length (cm)Max Weight (kg)
XX-Small30 – 35142
X-Small35 – 40214
Small45 – 51298
Medium57 – 673910
Medium Large67 – 754515
Large75 – 875128
X-Large105 – 1178455

IMPORTANT: Please keep the size of your pet in mind when selecting a product. Make sure that it will be a comfortable fit for your pet. If in doubt as to which size is best for your pet or if you have any questions please feel free to post your comments and questions on the QnA tab. The comments section is monitored by our in-house dog trainers with years of experience to give you expert advice.

You may also like…

  • Perfect Length Reflective Dog Leads

    Select options
  • Exclusive Hammock Dog Seat Cover For Your Car (Deluxe model)

    Sale!R829 R799
    Add to secure cart
  • Placeholder

    Small Children’s Backpack

    Select options
  • Jogger Jacket

    Breathable Reflective Jogger Jacket

    Select Clothing Size


Your current cart (0 product): R0

View Cart Continue Shopping Checkout

1 new item has been added to your cart

Dog Life Jacket
Quantity: 1
Total R409

Since you bought the Dog Life Jacket check these:

Chic Tan Plaid Carrier Bag

View more

SuperFruitz Kiwi Treat Toy


Only 3 left in stock

View more

Perfect Length Reflective Dog Leads

  • 1.2 m
  • 1.5 m
  • 1.8 m
  • 2.0 m
View more
Care Safety Harness in Pink

Clip-in Car Dog Safety Harness

  • XS
  • S
  • M
  • L
View more

Knapsack Harness with Matching Lead